Food & Drink
UK’s organic market booming
Organic bounces back from the cost-of-living crisis with growth exceeding non-organic, rising 7.3% to reach £3.7bn in 2024.
2 March 2025
The highest-scoring natural and organic products at the Beauty Shortlist Awards have been revealed today (07 March), alongside the winners of new categories Best Refillable Beauty Product and Most Empowering Beauty Brand.
Strictly free from sponsors and advertising, the Beauty Shortlist Awards were launched in 2012 by natural beauty and wellness journalist Fiona Klonarides, a regular on the Who’s Who in Natural Beauty list of industry movers and shakers.
The Beauty Shortlist has no allegiances to any brands whatsoever, making these awards a fresh, much-trusted, eclectic and inclusive guide to the very best products and brands in the natural beauty and health sectors.
The year’s top winners include Compendium, 2025’s Beauty Brand To Watch, plus WelleCo by Elle Macpherson, Retreatment Botanics, Dr Hauschka, Jurlique, Davines, Tisserand, Weleda, Evolve Organic Beauty, Inlight, Tropic Skincare and SKN-RG.
Italian haircare experts Rossano Ferretti (Best Hair Brand 2025) and London-based REHAB Your Hair (Best Hair Brand – Innovation) both shone within the hair categories.
Intelligent Skin Radiant Foundation SPF15 (32 shades) by et al has won Beauty Product of the Year and Makeup Product of the Year.
Ayurveda, Menopause, Fragrance and Home Fragrance, Night Treatments, Skin Type and Age-Targeted Skincare and Haircare were among the most competitive categories.
‘This has been a really solid, vibrant and diverse year for The Beauty Shortlist Awards (Year 14) most notably for overall calibre, intelligent formulations, branding, innovation and ethics, while entries for the 7th annual Wellbeing Awards have turned out to be the strongest since these awards launched in 2019.’
FIONA KLONARIDES
Beauty Shortlist founder
My Green Pod co-founder Katie Hill once again joined the UK judging panel and was blown away by the strength of the entries. ‘It was great to see new names shine alongside more established brands’, she said. ‘It is real testament to the way these awards create a level playing field for authentically ethical brands, big or small.’
New categories for 2025 include:
Click here to view the complete list of this year’s Beauty Shortlist Award winners.
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