Calling clean, green parent and baby brands! The seventh annual Beauty Shortlist Mama & Baby awards are now open for entries (deadline 08 May).
The hotly anticipated Beauty Shortlist Mama & Baby awards are back to celebrate outstanding ethical products for parents, babies, toddlers and beyond.
Right now parents are more plugged in than ever to global health concerns. There’s never been a better time to shine a spotlight on the essentials that beautifully nurture, pamper and protect our families.
‘There’s huge demand among parents for products that meet high ethical standards with an ingredients list that’s as pure and natural as possible.
‘However, well-meaning mums and dads can find it tough to navigate the category. We need to direct consumers away from the big non-natural ranges cluttering the shelves of high street chemists and towards the gentle, ethical, clean natural brands – big and small.
‘We’re not looking at a brand’s advertising budget. We’re finding out if their products perform for the most discerning audience possible: parents and their kids.’
Beauty Shortlist Mama & Baby awards founder
Brands can enter now here – winners will be announced on Friday 12 June.
These awards provide The Beauty Shortlist’s definitive run-down of top-ranked natural, organic and earth-friendly baby products, plus beauty and wellness for mums and parents.
Experts, consumers and editors trust the awards to highlight excellence and ethics through a proudly independent judging process.
For 2020, the global judging panel includes:
Katie Hill (UK), co-founder of My Green Pod; makeup artist (Marie Claire, Cosmopolitan, Teen Vogue) and wellness coach Denise del Russo (USA) and Holly Spierings (Australia), creative director of award-winning makeup brand Eye of Horus.
Originally launched seven years ago by beauty writer and respected natural living expert Fiona Klonarides, the awards are a 100% independent guide to parent and baby products.
Each year they’re judged by a panel of unbiased industry experts with no sponsorship or advertising to sway their decisions.
This unique, transparent approach – with an intrinsic focus on ‘natural, eco and ethical’, attracts entries from all round the world, creating a uniquely level playing field for both big and small brands.
Looking for recommendations right away? Weleda (Switzerland) won 2019’s Best Baby Brand (International) award and Weleda won the Best Eco-Friendly Baby Brand award. Evolve Organic Beauty scooped the Best British Natural/Organic Beauty Brand.
Products that bagged a 2019 Beauty Shortlist Mama & Baby award include:
BEST PERINEUM MASSAGE OIL
Weleda Perineum Massage Oil
BEST REED DIFFUSER
Shui Me Purity Reed Diffuser (joint winner)
BEST NON-TOXIC/ECO BEAUTY PRODUCT
Weleda Skin Food Body Butter
BEST BODY OIL
Evolve Organic Beauty Skin Saviour Body Oil
BEST FACIAL OIL
Evolve Organic Beauty Miracle Facial Oil
BEST BEAUTY TOOL
Hayo’u Beauty Restorer, Hayo’u Beauty Restorer Light (Jade) and Hayo’u Revive Beauty Oil
BEST NUTRITIONAL PRODUCT FOR KIDS
Mavella Superfoods Immune Boost (joint winner)
BEST HEALTHY SNACK FOR TODDLERS
Pulsin’ Fruity Oat Bar – Choc & Raisin
BEST BABY OIL
Weleda Baby Calendula Oil (joint winner)
BEST BABY WASH
Weleda Baby Calendula Shampoo & Body Wash (joint winner)