‘The only police are us’
Sir Tim Smit’s talk was a rallying cry encouraging everyone to take part, to make a change to their daily habits and to look at their moral compasses.
‘Governments have not got the ability to police anything anymore’, he said. ‘The only police are us and the values we espouse.’
The Planet Mark CEO and founder Steve Malkin told the audience that when he launched The Planet Mark five years ago, the goal was to help organisations realise that ‘sustainability is good for business and that business is really good for society and the environment’.
‘The way we do this is by unlocking the passion of individuals inside every organisation we work with to do better inside their own company’, Steve said. ‘This is working and helping to contribute to the goal of improving the quality of life (on the planet).’
Benefits of The Planet Mark
Here are some of the benefits to being ‘Planet Marked’:
Makes the organisation more attractive: To both prospective employees (who are more environmentally aware) and to prospective clients.
Increase sales: The Planet Mark certification helps demonstrate and communicate a commitment to environmental stewardship to differentiate from competitors.
Payback within one year: The cost of running the programme is recovered within year one.
Reduces carbon footprint: By default, the scheme forces companies to reduce emissions. On average participating companies reduce carbon emissions by 12% per employee.
Education: It helps educate and encourage the workforce to carry on with the ‘planet-saving’ work at home.
Communicate results uniquely: The Planet Mark helps communicate sustainability achievements to wider audiences.
Eden Project passes: 12 free passes to visit The Eden Project per certified organisation. The visitors feel the transformative powers of Eden and go back to their companies ready to make changes.
Click here for more about The Planet Mark certification programme.