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Keep Britain Tidy has teamed up with explorer, adventurer and BAFTA-winning naturalist, writer and television presenter Steve Backshall to create a video ahead of The Great British Spring Clean (05-07 March), a campaign designed to get the British public out to clean up their local community.
The Great British Spring Clean is Keep Britain Tidy’s biggest-ever litter campaign. The goal is to encourage 500,000 people to go out into their local community to ensure their neighbourhood is one of which they can be proud.
This is against the background of data from the RSPCA revealing they receive 5,000 reports a year of animals being injured by litter, including swans, gulls and foxes. The top 5 wildlife species injured are:
‘Litter dropped in a British street is a horror show for wildlife, so many animals are injured and even die from the things we throw away. This is such an important issue and I’m proud to be supporting Keep Britain Tidy and their campaign – the Great British Spring Clean.’
STEVE BACKSHALL
Explorer, writer, presenter and naturalist
Click here to join the #LitterHeroes across the UK and register for the #GBSpringClean.
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