Kellogg (up 30%) and Unilever (up 26%) made the most progress across all issues since the campaign began in February 2013. All of the companies but Danone have improved their overall score by at least 10%.
Strongest and poorest
Three years ago, when Oxfam kicked off the Behind the Brands campaign, the bulk of the ‘Big 10’ were lagging in their approach to social responsibility and sustainability in their supply chains. In February 2013, seven of the 10 companies had overall scores of 31% or below. In April 2016, no company scored below 36%.
Throughout the campaign, Unilever and Nestlé have led the pack scoring high on climate change policies. Unilever achieved the overall top spot, passing Nestlé after two years. Coca-Cola, with strong policies on land rights, remains third, followed by Kellogg.
ABF, with weak commitments on farmers, gender and water, was in last place in 2013 and remains one of the poorest performers in 2016, despite improvements by some of its subsidiaries – notably Illovo Sugar on land. Danone is the other poorest performer, despite significant commitments on climate.
The 10 companies included in the Behind the Brands scorecard are Associated British Foods (ABF), Coca-Cola, Danone, General Mills, Kellogg, Mars, Mondelez, Nestlé, PepsiCo and Unilever.
Click here to read the full report, The Journey to Sustainable Food: A three-year update on the Behind the Brands campaign