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This article first appeared in our spring ’19 issue of MyGreenPod Magazine, The Organic Revolution, distributed with the Guardian on 31 May 2019. Click here to subscribe to our digital edition and get each issue delivered straight to your inbox
It’s been a good few years now since I began talking about natural and organic products; I sometimes joke and say I was writing about kale and coconut oil before they had their own publicists! But it has been incredible watching the growth of natural and organic products, especially in the beauty sector.
A few years back, a Mintel report revealed a 40% rise in spending on organic skincare across a two-year period. This isn’t going to challenge the big players, but it still reflects an important trend. The recent Natural & Organic Products Europe show had an incredible footfall and more exhibitors than ever before, with amazing products.
The Soil Association has confirmed that customers seek natural and organic products not just because they are ethical and much better for allergies, but also because they are effective and aspirational!
I think there can be confusion around the word ‘organic’. It’s easy if a product is certified organic but not all can be – water, for instance, can’t be ‘organic’ – but the most important thing for me is what the product doesn’t contain! Opt for brands that clearly contain natural ingredients.
It’s spring so now’s the perfect time to clean up your skin – and your skincare routine. Start with the 100% natural Konjac Sponge, which has a soft texture. The cleansing sponge is sustainable, biodegradable and gently exfoliates face and body.
One of my favourite organic skin creams is the Pure & Light Organics Essential Face Cream. It has 27 active, certified-organic ingredients and is naturally rich in antioxidants, flavonoids and vitamins A, B, C and E. It works to harmonise oil production, calm redness and irritation, improve your skin’s moisture retention, regenerate skin damage by harsh UV rays and actively counter fine lines, wrinkles and the early signs of ageing.
Don’t forget to look after the delicate skin around the eyes. Atlantis Skincare Eye Cream is handmade to order; it contains hyaluronic acid and deeply nourishes the very fine skin around the eyes.
Once you’re cleansed and nourished, in the words of the great Baz Luhrmann: ‘Don’t forget the sunscreen’. Make sure it’s natural, and how about with an insect repellent, too? I love the incognito 3 in 1 Sun Cream, recommended by the NHS and the World Health Organisation, which repels insects and moisturises as well. The innovative, environmentally friendly packaging is made from sugar cane.
It’s also easy to make your own totally natural and organic skincare; you can’t go too far wrong with some raw organic coconut oil and a few drops of organic essential oil: the perfect aromatherapy moisturiser!
My Green Pod is delighted to once again be the media partner for the Janey Loves Platinum Awards. The awards, now in their fifth year, champion and promote the best of the best in natural products and services. Award winners are selected after real-life testing by judges – including Jo Wood and Zoe Ball – who are key influencers, renowned celebrities and respected experts. If you have an organic, eco or natural brand, or if you are a therapist, coach or wellbeing author, do consider entering. Readers will be asked to vote, too!
Enter or vote for products here
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