skip to content
My Green Pod Logo

The UK’s ‘most awarded energy company’

Octopus is the only energy supplier to have received Which?’s highest endorsement for five years in a row
A pile of pink, soft toy octopuses on an office desk

Octopus Energy, the UK’s fifth biggest energy supplier and a My Green Pod Hero, has once again been awarded ‘Recommended Provider’ status by Which?

The entech pioneer is the only energy supplier to have received the prestigious recognition for five years running.

This is all the more impressive in the midst of a national energy crisis and shortly after Octopus took on almost 600,000 customers from failed supplier Avro Energy – the biggest ever ‘supplier of last resort’ transaction of its kind.

The company has grown its customer base 72% in the year since the previous award.

Top-ranked energy supplier

The renewable energy business also came top of Which?’s overall rankings, with a score of 70% and four stars for customer service, payment accuracy, statement clarity and value for money.   

Octopus Energy has maintained its position as the most awarded energy supplier in 2021.

It also received the most accolades for its customer service in 2021, having gained 11 awards and scoring highest in eight independent rankings and public ratings, among them the Institute of Customer Service Index, the Uswitch Awards, Trustpilot and the UK Customer Experience Awards.

Octopus also won an award for Best Customer Service Response to the Covid-19 Pandemic by maintaining – and even improving – its customer service metrics despite the backdrop of mass home-working.

The energy disruptor has been awarded the recommendation without compromising on staff satisfaction or growth, having also ranked 27th in the Glassdoor Employees’ Choice Award, which recognises the best places to work in 2022. Octopus Energy is the only utility on this list.

It also won awards for best staff experience and employee wellbeing initiatives during the Covid-19 pandemic.

‘I’m so proud to be endorsed by Which? for the fifth year in a row – setting yet another record for the energy industry. Against the backdrop of a difficult year for the sector at large and for our customers, we’re pleased that we have been able to look after people by delivering outstanding customer service and support.  

‘We’re one of the bigger energy companies in the UK now, and we’re pleased to show that customers can demand outstanding customer service from the biggest firms in the country, there are no excuses for bad service anymore.

‘I’m so proud of our team who are putting their heart and soul into taking care of people everyday and not compromising on their quality of care. And it’s brilliant that Which? continues to recognise our contribution to the customer-focused, green energy transition.’

GREG JACKSON
CEO and founder of Octopus Energy

Tech for success

Octopus Energy launched five years ago and is the UK’s fastest growing energy provider, with 3.1 million customers.

The supplier’s success is based on Kraken, its proprietary cloud-based energy technology platform, which provides operational efficiency and outstanding customer service whilst driving a greener grid by unlocking smart tariffs.

Octopus Energy’s valuation recently reached approximately $5 billion after closing an investment round totalling $900 million.

Here's more related content

Agile Octopus – movie night never felt so good
Energy & Climate

Agile Octopus

Octopus Energy has launched the first tariff that could actually pay you to use energy.

Read More »

Join The Conversation

Leave a Reply

Here's More Ethical Energy & Climate News & Features

  • All
  • Africa
  • Amazon
  • B Corp
  • COP29
  • Paris Agreement
  • SDGs
  • Tony Juniper
  • activism
  • activists
  • banking
  • banks
  • butterflies
  • citizen science
  • climate
  • climate action
  • climate change
  • climate emergency
  • climate justice
  • climate ustice
  • community
  • conservation
  • deforestation
  • economy
  • education
  • emissions
  • energy
  • energy bills
  • environment
  • equality
  • ethical business
  • event
  • events
  • extreme weather
  • farming
  • finance
  • floods
  • food
  • forests
  • fossil fuels
  • fossil fuels economy
  • funding
  • garden
  • green energy
  • green homes
  • green jobs
  • hair care
  • health
  • home
  • human rights
  • inequality
  • investments
  • jobs
  • just transition
  • kids
  • leadership
  • lifestyle
  • marine life
  • money
  • natural skincare
  • nature
  • net zero
  • oceans
  • oil
  • oil gas
  • organic
  • pesticides
  • policy
  • politics
  • pollution
  • rainforest
  • refill
  • renewable energy
  • renewables
  • restoration
  • schools
  • science
  • skills
  • skincare
  • solar
  • species
  • tech
  • trees
  • weather
  • wellbeing
  • wildlife
  • zero waste