Beach waste planters
Fortnum & Mason Piccadilly flagship store boasts window planters made from beach waste
Published: 31 July 2021
This Article was Written by: Katie Hill - My Green Pod
23 stunning window box planters made from recycled plastic waste have appeared on Fortnum & Mason’s flagship Piccadilly storefront.
As passers-by peer upwards at the iconic exterior of the famous Piccadilly facade, the planters can be seen in pride of place.
They are filled with plants and wildflowers to provide pollen for their rooftop bees, who are thrilled to now have a short commute to feed.
PPE, beach waste and bottle tops
The planters are the work of innovative recyclers and makers ReWorked, which specialises in taking hard-to-recycle waste and giving it a new life.
Everything produced by ReWorked is made from 100% recycled plastic. In this case, the planters have been created from a mixture of beach waste, PPE waste and pulverised bottle tops.
The bottle tops have created the colourful speckled effect on the surface.
Around a quarter of a tonne of waste was diverted from landfill and incineration in the development of this project.
‘We’re thrilled to be working with Fortnum & Mason to create something beautiful, kind to nature, whilst diverting waste from our oceans. We believe it’s part of businesses’ social responsibility to get behind innovative recycling projects and seek out sustainable materials.’
Divert and recycle
Every day approximately 8 million pieces of plastic pollution find their way into our oceans (OSPAR, 2009).
100,000 marine mammals and turtles and 1 million sea birds are killed by marine plastic pollution annually (UK Government, 2018).
Finding effective ways to divert and recycle this waste through projects like this is integral for our fragile ecosystems.