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The sustainable spirits show

Introducing the pioneering companies we’ll be toasting at June’s Positive Spirits Show
Katie Hill - Editor-in-Chief, My Green Pod
Side view portrait of an African woman drinking cocktails, sitting by bar in a modern and luxurious restaurant at night

This article first appeared in our Earth Day 2023 issue of My Green Pod Magazine, published on 22 April 2023. Click here to subscribe to our digital edition and get each issue delivered straight to your inbox

The Positive Spirits Show (17 June) is preparing to host some of the best sustainable spirits and alcohol-free brands at a one-off experience that has been created by Legacy Events.

Industry experts will get the chance to discover new, sustainable brands to incorporate into their businesses while members of the public will be able to explore, sample and enjoy top sustainable spirits.

The day will also include talks, demos and cocktail-making workshops – all in a unique environment in the heart of London’s Shoreditch.

Avallen, a My Green Pod Hero and one of Positive Spirits’ key brands, will serve drinks with purpose from a sustainable bar supplied by the Natural Bar Company.

Other companies preparing to take part include Boatyard, Brixton Gin, Ellers Farm, Ethical Spirits & Co., North Point Distillery, Panther M*lk, Papillon, Pod Pea Vodka, Sapling Spirits, Sin Gusano and Wildjac.

The show has a packed programme of talks and workshops, covering the hottest trends in the sustainable drinks sector and highlighting key innovations, including packaging breakthroughs.

Experts will also be on hand to discuss the shift towards alcohol-free and low-alcohol brands, which continues to be a key trend in the drinks sector.

Here are some of the brands to look out for on the day.


This natural apple brandy from Normandy, France is a true champion of the planet.

Made from nothing but apples, water and time, Avallen is on a mission to become ‘the world’s most sustainable spirit’.

It’s already a Climate Positive brand, Certified B Corp and member of 1% For the Planet, donating to the Bumblebee Conservation Trust. 

Expect crisp, fresh apple on the nose and a rich, warming hint of vanilla custard on the palate. It’s perfect for a tall highball with your favourite tonic, or mixed into any number of tasty cocktails.

The Ethical Spirits & Co.

This Japanese craft gin company creates next-generation gin and whiskey from food and drinks that would otherwise go to waste.

Unwanted sake lees are upcycled into a beautiful gin with various botanicals at the urban Tokyo Riverside Distillery, in the Asakusa area of Tokyo.

This is the world’s first regenerative distillery, and there is a strong focus on the circular economy. Visitors can enjoy the spirits at an on-site bar.

Brixton Gin

Brixton gin has a fusion of bold notes of hibiscus, wood violet and raw Brixton bee honey, combined with more traditional flavours of juniper, lemon and orange peel. The result is a London Dry style gin with a fragrant twist.

Urban Growth, a Brixton-based organisation that transforms neglected spaces into teeming gardens, grows many of the gin’s botanicals.

This is a gin that celebrates the beautiful diversity of its community and gives back to the local economy.

Panther M*lk

The ‘world’s first oat milk based cocktail liqueur brand’ started life as a secret pop-up bar in Glasgow, which celebrated the Leche de Pantera drink popular in 1920s Spain.

Demand for the luxurious range of premium flavoured cocktails was so high that the temporary bar became a permanent fixture for just under five years.

From October 2020 all Panther M*lk drinks were made 100% vegan, using the oat drink from Minor Figures and superior spirits. 

North Point Distillery

Sustainability is at the heart of everything this distillery does – which is why North Point is one of the UK’s most sustainable distilleries.

The multi-award winning spirits come from Forss, in the north of Scotland, and the distillery has an on-site wind farm to power operations.

The bottles are made from recycled glass and the ingredients are sustainably sourced – and that’s just the start of it!

Sin Gusano

The Sin Gusano Project promotes the diversity and heritage of artisan agave spirits.

It partners with independent family producers to source the most exceptional microbatch spirits from all over Mexico, and operates a retail subscription club called the Mezcal Appreciation Society.

Limited-release bottles are supplied to specialist retailers, bars and restaurants.

The project operates a profit-share model and runs an annual analysis of its carbon footprint, with a view to reducing its environmental impact and becoming a leader in social responsibility as the brand grows.

Click here for further programme and exhibitor details for the Positive Spirits Show.

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