Destination, the first track released from The Phoenix Rose’s debut album, was hailed ‘one of the best crossover records of 2016 to date’. Now the band has hit back with a vibrant follow-up: the second single, Is this Luv, is the ultimate feel-good track for summer.
Riffs from the legendary Junior Marvin (Bob Marley and the Wailers) create a classic reggae foundation for the choppy ska beat and soaring pop harmonies. According to God Is In The TV, Is This Luv is ‘like a summer beach party, soundtracked by exuberant, searing rock guitar’.
Today (17 August) is lead singer Jarvis Smith’s birthday, and to mark the occasion Paste Magazine will premiere the Is This Luv video online.
Click here to be among the first to watch the Is This Luv video.
Valley Fest performance
The Phoenix Rose is just one of the great acts that will be performing at Valley Fest (2-4 September), a big family-friendly festival on organic land overlooking Somerset’s Chew Valley Lake and Mendip Hills.
MyGreenPod will be hosting its very own area, The Village Green, which will add a scoop of luxury, a dollop of wellbeing and a sprinkle of magic to the festival fun.
The Bandstand will host hand-picked bands from around the world – including The Phoenix Rose – and spontaneous jam session will be encouraged around the evening bonfires.
You’ll also be able to enjoy a luxury Weleda massage or facial in the posh Spa & Wellbeing area, or relax with a wood-fired hot tub or a sauna made from western red cedar – all overlooking Chew Valley Lake.
Enjoy delicious vegan food, inspiring talks from the likes of Satish Kumar, debates on Brexit’s impact on farming, gong baths, alternative energy demonstrations, a mead and elixir bar, Gong Fu tea ceremonies and an introduction to compostable tents – all over the course of one weekend!
Click here for tickets to Valley Fest.
Interview with Jarvis Smith
We caught up with Jarvis Smith to find out more about Is This Luv, the media industry and how music has the power to change the world.
What inspired the track and video?
I wanted this video to be vibrant, colourful and full of love – hopefully creating an infectious user experience. If it makes people smile, everybody loves to smile and laugh – and there is of course the saying a smile goes a long way…
The track itself was inspired by my musical guru the great and late Robert Nesta Marley – affectionally known as Bob. Around 20 years ago, after years of intense yoga practise, becoming a Reiki Master and working with energy, music started to come to me from a place I can only describe as Source.
I believe my music is for the masses; if the songs inspire an honest approach to how life can be – and that enters the collective consciousness – that to me would be success.
Is This Luv questions what love really is; like many people, I was pursuing an idea of love created by Greek tragedy and HollyWood movies: a kind of fake love. Then I was very lucky to find a shaman who specialised in yoga and sound. Through years of intense training she taught me what real love is, and for that I am truly grateful.